5 Things That Every Website Should Have

Are you looking at creating a website and are not sure of what elements to focus on and incorporate? As professionals in website development, we have come up with 5 things that every website should have but are often not executed correctly. They include:

  1. Clear description of your services– Upon first glance, website visitors should be met with a very clear idea of what products and services you provide. This may seem like a straightforward step, but you’d be surprised at how many businesses struggle to convey what they do concisely.
  2. Cohesive brand identity– Humans are visual creatures, and the font, colour scheme, and images used on your site should all be in cohesion with your brand identity and send a message as to what your brand is all about, be appealing to your target audience and come across in the correct tone. It is a lot more than simply slapping your logo and a couple of photos onto your site.
  3. Call to action– What is it that you want website viewers to do exactly? Get in touch with you? Download an ebook? Make an online purchase? Ensure there are sufficient CTA buttons to entice website visitors into performing desired actions.
  4. Clear contact details & copy– Your contact details should appear in the footer and you should also have a dedicated ‘Contact Us’ page. And don’t forget to keep your website copy clear & concise. No one wants to read through mountains of text, use a copywriter if you don’t feel confident writing persuasive copy to achieve the best outcome.
  5. SEO– If you want your website to stand a chance of being found in Google search results, optimising your site with SEO strategies is one of the only ways to do that. SEO can be quite complicated and take a while to show results, but with an experienced team, you should enjoy immense benefits.

 

Tick these 5 things off and make sure you’ve covered “4 Important Things to Know When Building a Brand” and you’ll be in-front of half your competition. 
 

Get A New Website Or A Website Development Makeover Through KOA Digital

Does your website need a bit of a facelift? Or perhaps you need an entirely new site to be created? See why an audit is needed in marketing. KOA Digital has a team that is highly experienced in website development and has a passion for breathing new life into existing sites, as well as creating brand new sites. 

Two of our recent websites projects that we’ve released include Akera and Dr JC Hodge. Feel free to check out these sites to see what we’re capable of.

For more information on our website development services, get in touch with the KOA Digital team on 0407 992 903 or via email

This article was reviewed by our Editorial Campaigns Manager koadigital before it was updated, as part of our fact-checking process.

Our Services

Digital Consulting

Your personal consultant in your corner to help you get clear on your business and marketing goals.

Digital Solutions program

Make the most of Federal Government Funding with our Adelaide SME Consulting Program.

Google Ads

We put you in front of your potential customers when they’re actively searching for your services.

LinkedIn Ads

Supercharge your lead generation with effective B2B campaigns.

Design & Development

We create websites that look & function beautifully, to turn visitors into clients.

KOA Lead Connector (CRM)

It's time to automate your pipeline and turn leads into clients with our all-in-one Sales & Marketing platform.

Email Marketing

If you have a fantastic database but you aren’t talking to them via email, you’re leaving money on the table!

SM Management

Grow your social channels into profitable communities. We mastered social media so you don’t have to!

Our Services

Paid Ads

Google Ads

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.

LinkedIn Ads

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.

Organic Marketing

SEO

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.

Local SEO

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.

Email Marketing

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.

Organic Marketing

Resources

Get A Quote

Would you like to receive occasional updates and special offers?
This field is for validation purposes and should be left unchanged.

Generate consistent leads for your business

This field is for validation purposes and should be left unchanged.
Skip to content